DR. KRISTIN REED | OWNER + OPTOMETRIST

ModernEyes Founder (2016) · Specialty contact lenses · Myopia management · Pediatric eye care · Dry eye · Eyewear

Dr. Kristin Reed founded ModernEyes Eyecare + Eyewear in 2016 and provides comprehensive eye care for patients of all ages, including specialty contact lenses and myopia management. She is especially passionate about helping patients achieve clear, comfortable vision and find eyewear that helps them look and feel their best. She earned her Doctor of Optometry degree in 2013 from Southern College of Optometry (SCO) in Memphis, Tennessee, after completing externship training at Eclectic Eye in Memphis, Tennessee, the Naval Support Activity Mid-South in Millington, Tennessee, and at SCO in the areas of ocular disease, contact lens fittings, and vision therapy. Originally from Papillion, Nebraska, and having done her undergraduate studies at the University of Nebraska–Lincoln, Dr. Reed has enjoyed being back in "The Good Life."

Path to Optometry

Dr. Reed has wanted to become an optometrist since elementary school. She entered the eye health field during college, working as an ABO-certified optician. She loved helping people select eyeglasses and lenses that fit their needs and adjust eyeglass frames so they fit perfectly. While studying at SCO, she also worked as a lab technician, cutting prescription lenses for glasses. So, if she's not busy with exams, sometimes she sneaks up to the optical and can be found helping people select eyeglass frames even today! One of her greatest passions is making sure that people can see clearly and that they look good and feel confident in their eyewear. That combination of clear vision, healthy eyes, and great eyewear ultimately inspired her to create ModernEyes.

Community & Volunteering

Dr. Reed has been actively involved with the Nebraska Optometric Association throughout her career and serves as Chair of the Nebraska Foundation for Children’s Vision, helping expand access to eye care for children across the state. She has also volunteered with OneSight clinics in China, Washington, Indonesia, and Omaha, including serving as lead optometrist. Through ModernEyes, she continues to donate eye exams and help provide glasses to people in need.

Leadership and Recognition

Dr. Reed is committed to advancing eye care both within ModernEyes and throughout the profession. She completed the Nebraska Optometric Association Leadership Institute in 2018, became a Fellow of the American Academy of Optometry in 2020, completed the American Academy of Optometry’s Flom Leadership Academy in 2022, and completed AOA Leadership 2.0 in 2025.

Dr. Reed has served on the Nebraska Optometric Association Board since 2019, including as Vice President in 2024, President-Elect in 2025, and President in 2026. Her professional honors also include the 2020 Practice of Excellence Award from the Hayes Center for Practice Excellence and being named the Nebraska Optometric Association’s 2021 Optometrist of the Year.

In 2026, Dr. Reed was selected to participate in the Nebraska Department of Health and Human Services Health Care Advisory Region Metro meetings for the Rural Health Transformation Program. Her selection reflects her experience providing on-site eye care in nursing homes across Nebraska and her commitment to ensuring that patients throughout the state—particularly those in rural and underserved communities—have access to quality eye care.

Together, these accomplishments reflect Dr. Reed’s dedication to continued learning, professional leadership, and improving access to care throughout Nebraska.

Outside the Office

Dr. Reed and her husband, Josh, are active in their church and community. They enjoy spending time with their sons, Brayden and Landon; their daughter, Kolanya, whom they welcomed through international adoption; and their tiny 3.5-pound Maltese-Yorkie, Ruby. They are avid Huskers and Chiefs fans, and love watching sports. As a family, they love visiting local restaurants and taking part in the vibrant Elkhorn, Millard, and greater Omaha communities. When she has time, she also enjoys playing golf, baking sourdough, and reading or listening to books.

DR. JOEL HOLMQUIST | OPTOMETRIST

Sees patients Tuesdays · Children & families · Myopia management · Binocular vision

Dr. Joel Holmquist provides comprehensive eye care for patients of all ages and especially enjoys caring for children and families. He has a particular interest in preventive eye care and myopia management. He also has an interest in binocular vision and vision therapy services, and hopes to continue to expand his knowledge and service offerings in these areas. He currently sees patients on Tuesdays.

Background

Dr. Holmquist was born in Omaha and primarily grew up in Burwell, Nebraska, home of Nebraska’s Big Rodeo. After completing his bachelor’s degree, he worked for the United States Postal Service for a couple of years before beginning his studies at the University of Missouri–St. Louis College of Optometry.

Outside the Office

When not caring for patients, Dr. Holmquist enjoys spending time with his wife, Chelsey, and playing outside with their two young sons, Oliver and Aiden. He also enjoys making music and gaming.